Atefeh Salahshoor Goolan
Founder, Product & Growth
Atefeh shapes masir's product and how we show up in the world. She's happiest when something feels obvious to use and when our words match what people actually need, not what sounds good in a deck.
Team
The team behind masir
We're a small team building masir, an AI goal planner that helps you figure out what to do next — not just what to write down.
Mahdi Rashidi
Platform & Engineering
Mahdi builds masir end to end, from cloud infrastructure and APIs to web and mobile. He enjoys keeping things steady under the hood so planning feels smooth on the surface.
Why we build
Make goal planning practical, not burdensome.
You should know what to do next from day one, not wade through settings or wonder what the AI decided for you.
A small team, a clear focus
We're a small founding team that would rather do a few things well than ship noise. Every decision comes back to one question: does this help someone go from "I want to" to "I did"?
Product and engineering, together
Product and engineering work side by side here, so what we ship feels dependable, not like a demo that might break tomorrow.
Want to get in touch?
Partnerships, press, or product feedback? We read every message.